Day 2 - Friday 24th May 2024

10th RWE, Market Access, Pricing & Reimbursement Global Congress 2024 Europe

Trends and Strategies to Optimise Value and Patient Access

Hilton London Kensington, London, UK

Josie Godfrey, Co-Founder and CEO, Realise Advocacy

CHALLENGES & OPPORTUNITIES

  • Advantages of market access teams in payer relationship
  • Payer evidence requirement in early development
  • Best practices to obtain better pricing and reimbursement
  • Strategies to improve a better payer relationship

Moderator:
Alexander Bastian, VP, Value & Market Access, AM-Pharma

Panelist:
Josie Godfrey, Co-Founder and CEO, Realise Advocacy
Nicki K Catterick, Vice President, Global Value and Access Oncology, IPSEN
Eirini Palaka, Vice President, Global Value & Access, Rare Disease, IPSEN

Robert Mitchell-Thain, CEO, PBC Foundation

  • What are the implications of the new EU HTA procedure?
  • What to expect from Joint Scientific Consultations and Joint Clinical Assessments?
  • How can companies best prepare for JCA, starting 12 January 2025?

Matias Olsen, Senior Manager, Public Affairs & Policy, EUCOPE

  • Access to innovative medicines remains a key issue worldwide
  • Limitations of the some of the initiatives to address this such as the EUnetHTA JCA and the expected change in legislation in Europe
  • How can pharmaceutical companies and health authorities work together to bridge the gap

Moderator:
Stefano Romanelli, Senior Government Affairs, EUCOPE

Panellists:
Sandeep Kiri, Global Head of Health Economics and HTA Evidence, UCB
Matthias Heck, Sr Director, International TA Policy Strategy, Alexion Pharmaceuticals
James Levine, President, Ipsen Foundation 

  • Plasma-derived medicines (PDMPs) are essential for some 300,000 patients across the EU who rely on these therapies every day to treat a variety of rare, chronic, and life-threatening conditions. Without these treatments, many patients would have a substantially diminished quality of life, and some may
    not survive.
  • PDMPs are a finite resource because the manufacture of these medicines is dependent on the amounts of human plasma collected.
  • Using the AIFA CTS Innovation Algorithm and the WHO Framework for Appropriate Medical Use, a broad range of Key Opinion leaders, in the field of immunology, neurology, rheumatology and dermatology, debated about the appropriate use of Immunoglobulins for their patients. The discussion
    was concluded in a Green Paper developed by Vintura.

Maarten Van Baelen, Executive Director, Plasma Protein Therapeutics Association

  • What is happening in Europe vs US
  • Are we seeing an increase in Innovative contracting
  • Where does a value-based contract make sense

Simon Farrow, Global VP of Sales and Business Development, LYFEGEN

  • Looking beyond market access to patient access
  • What patients can bring to access and how to support them
  • Collaborating for success in access

Josie Godfrey, Co-Founder and CEO, Realise Advocacy

  • Rare Diseases landscape
  • Acquisition Trends
  • High failure rate
  • De-risking challenges
  • Identifiable Factors Contribute to Risk
  • Re-Defining Success

James Levine, President, Ipsen Foundation

  • Why and how enterprises should invest into early HEOR and pathway improvement?
  • How AI can impact early HEOR and pathway improvement evaluations: key benefits to the life sciences and medtech industry
  • Case examples from the UK: chronic liver disease, Heart failure and/or Haemophilia

Dr Samir Khan, Founder and Managing Director, Lighthouse Innovations Ltd

  • As innovation brings cancer drugs & curative medicines to the forefront of healthcare systems, how are payers affording to pay for this innovation ?
  • what are the new determinants of value in healthcare, and the geopolitical drivers for value based agreements & innovative contracting ?
  • If the drugs dont work – I want my money back! – access into a global tracker of over 700 innovative contracts from around the globe
  • Who’s shifting the paradigm – adoption curves for those manufacturers leading the way in capabilities for innovative contracting

Moderator:
Esther Nzenza, Founder and CEO, Decisive Consulting Ltd.

Panellist:

Hazel Dawson, Market Access Director, UK & Ireland, Alexion Pharma UK

Dr Samir Khan, Founder and Managing Director, Lighthouse Innovations Ltd
Janek Hendrich, Value Strategies Lead – Oncology, AstraZeneca

  • The importance of making MA the core of the company
  • Bridge between pre-launch strategy and post-launch
  • International Drug Price Indicator Guide WHO
  • Increasing collaboration between EU countries
  • Frontiers in Health Care
  • What will the future bring?

Moderator:

Esther Nzenza, Founder and CEO, Decisive Consulting Ltd.

Panelists:

Josie Godfrey, Co-Founder and CEO, Realise Advocacy
Robert Mitchell-Thain, CEO, PBC Foundation

Josie Godfrey, Co-Founder and CEO, Realise Advocacy 

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